Shahrukh Khan Is Super Hero!

 He is not Superman or Batman or Spiderman. He is G-One pronounced as ‘Jeevan’ which means ‘ Life’!   Seeing the potential to make a super hero like Batman, Spiderman… in Bollywood movie Industry, Shahrukh Khan created an Indian  Super Hero- G.One.   Having been quoted as saying "Why should Indians be wearing only Batman T-Shirts or our kids collect toy merchandise from Hollywood movies."  Shahrukh Khan now will personify the character of this new super hero ‘G-One’.  G-One is the superhero of the movie ‘Ra-one’ the most expensively produced sci-fi movie of Bollywood industry.

"Ra.One is the modern, new age technology version of our mythological "Raavan", who was a mixture of ten different evil characters. I am essaying the role of G.One or better say "Jeevan", a superhero who saves the mankind from Ra.One’s torment. Through this film, I want to prove that Indian superheroes can also be as cool as the international ones."—Shahrukh Khan on Ra.One


In spite of the Indian film industry being the largest producer of films in a year, we haven’t ventured much into futuristic or scifi or even super hero kind of movies earlier. The Indian films have been made is almost every genre like romance, action, drama, historical, mythological, political, social … and now venturing into sci-fi!


It’s not that super heroes were not created before in Indian movies. We always had action adventure movies with angry young man superheroes, or hero’s saving a damsel in distress!  But we also had some savior super heroes,   masked vigilantes and heroes with super powers:  Amitabh Bachchan as  Shehenshah, Anil Kapoor  as Mr India, Hrithik Roshan  as Krish,  Abhishek Bachchan as  Drona, and Rajnikanth as  Enthiraan and Robot.

But finally its Shahrukh Khan who may be creating Indias first ‘SuperHero’ in the likes of Superman, Spider man and Batman!   Taking it one step ahead Shahrukh’s , Red Chillies Entertainment  tied up  with Sony Computer Entertainment Europe  to build a full cycle game of the film on PlayStation- "Ra.One - The Game" ; and also  created the superhero G-One’s  graphic novels and comics  which he has apparently scripted himself! Shahrukh Khan  also tied up with Seventymm to market a variety of merchandises related to the film, like G.One tee shirts, coffee mugs, wrist bands, watches, mobile pouches, video cameras etc.

 G-One is a total super hero package, we just have to wait and watch how much of a hero he will become in India and abroad!

Ra-One official Website: http://www.raonemovie.com/

Trailer: http://www.youtube.com/watch?v=pO9uR3ggcd4


Also check out making making of 'chamak chalo' the popular song with Akon from movie Ra-One:
http://www.youtube.com/watch?v=CAHagot7RIQ

The  popular Song 'chamak chalo'

http://www.youtube.com/watch?v=yh2K9VlGj9Q&feature=relmfu



Release date : 26 Oct 2011
Genre: Scifi
Cast: Shahrukh Khan, Arjun Rampal, Kareena Kapoor, Armaan Verma, (Special appearance- Sanjay Dutt, Priyanka Chopra, Rajnikanth,), Satish Shah, Dalip Tahil, Shahana Goswami, Suresh Menon, Tom Wu
Producer: Gauri Khan
Executive Producer / Co-Producers: Sanjeev Chawla, Prashant Shah, Anil Sable
Writer/Director: Anubhav Sinha
Screenplay:Anubhav Sinha, Mushtaq Sheikh,Kanika Dhillon
Music Director: Vishal Dadlanim, Shekhar Ravjiani

Bollywood Movie Releases: October-November 2011

Ra One
Release date : 26 Oct 2011
Genre: Scifi
Cast: Shahrukh Khan, Arjun Rampal, Kareena Kapoor, Armaan Verma, (Special appearance- Sanjay Dutt, Priyanka Chopra, Rajnikanth,), Satish Shah, Dalip Tahil, Shahana Goswami, Suresh Menon, Tom Wu
Producer: Gauri Khan
Executive Producer / Co-Producers: Sanjeev Chawla, Prashant Shah, Anil Sable
Writer/Director: Anubhav Sinha
Screenplay:Anubhav Sinha, Mushtaq Sheikh,Kanika Dhillon
Music Director: Vishal Dadlanim, Shekhar Ravjiani

Rockstar

Release date : 11 Nov 2011
Genre: Romance  /  Drama
Cast; Ranbir Kapoor, Nargis Fakhri, Shammi Kapoor
Producer: Dhillin Mehta
Director: Imtiaz Ali
Music Director; A R Rahman





 

Desi Boyz
Release date : 18 Nov 2011 / Nov 25 2011
Genre: Comedy/ Action
Cast: Akshay Kumar, John Abraham, Deepika Padukone, Chitrangda Singh, Omi Vaidya
Sanjay Dutt(special appearance)
Producer: Vijay Ahuja, Krishika Lulla, Jyoti Deshpande,
Executive Producer / Co-Producer: Manoj Mittra, Ram Mirchandani
Writer/Director: Rohit Dhawan
Music Director: Pritam Chakraborty
Screenplay: Milap Zaveri Rohit Dhawan

Bollywood Influence on Western Commercials

Bollywood song for Heineken Beer!

I was watching  The Daily Show with Jon Stewart  last night when an interesting commercial of Heineken got aired.   This high energy, extremely well made commercial is complimented by a musical score from the 1960’s Bollywood track “Jaan pehcaan ho”. Having been a copy writer with advertising background and being a Bollwood blah writer, I got intrigued into finding out more.

 The commercial I am talking about is Heineken’s “The Date”, the second film from their advertising campaign “Open Your World”. Their earlier film from the campaign was the Clio award-winning film 'The Entrance'.
The “Date” is a beautifully crafted, yet incredibly high-energy story following the Heineken® legend as he woos his stunning date on an epic journey, a glamorous tribute to all magical dates and legendary night-outs. The hip atmosphere of ‘The Date’ is complemented by a musical score featuring the catchy 1960s Bollywood track “Jaan Pehechaan Ho”.

Check out link for the advertisement film;
http://wkamst.com/#/work/heineken/the-legends-campaign


Also check out the song in full from the movie Gumnam; 
http://www.youtube.com/watch?v=FyEnG_DEB1I

The original song “Jaan pehchaan ho” was  sung by Bollywood legendry playback singer Mohammed Rafi  in the 1965 movie "Gumnaam". "Gumnaam" (Hindi for "unknown" or "anonymous") is a 1965 Indian horror thriller film directed by Raja Nawathe, produced by N N Sippy, starring Manoj Kumar, Nanda, Pran, Helen and Mehmood. The music for the film was composed by Shankar-Jaikishan The story is apparently based on Agatha Christie's novel “And Then There Were None”.

The film and the song  came to wider attention when  the song "Jaan Pehechan Ho" ( translated as "We should get to know each other") was in the opening credits of 2001 teenage  comedy-drama  movie Ghost world.
The movie  Ghost World,  features one of the characters Enid watching  and dancing  to the song.

The song is incidentally also featured on the CD Bollywood Steel Guitar[3], a various artists compilation released in 2008 by the Sublime Frequencies record label.


The Heineken ad was made by the advertising agency: Wieden+ Kennedy .

The Date Film was developed at Wieden+Kennedy Amsterdam by executive creative directors Mark Bernath, Eric Quennoy, art director Alvaro Sotomayor, copywriter Roger Hoard, broadcast director Erik Verheijen, agency producer Tony Stearns, associate producer Niko Koot, planners Stuart Parkinson and Martin Weigel, group account director Clay Mills, account director Jasmina Krnjetin, account manager Dan Colgan, project manager Sharon Kwiatkowski, business affairs manager Karen Crossley, working with Heineken global brand director Cyril Charza, global communications team 
Sandrine Huijgen, 
Josefien Olij and 
Rachel Ijzendoorn.
Filming was shot by director Fredrik Bond via Sonny London with director of photography Mattias Montero, producer Alicia Bernard and executive producer Helen Kenny. The Making Of the Legend team also included digital content directors Zak and Dan, producer Jack Beardsley, and digital content photographer Hugo Stenson.
Editor was Tim Thornton-Allan at Marshall Street Editors.
Sound Designer/Mixer was Raja Sehgal at Grand Central Studios, London. Music is “Jaan Pehechaan Ho”, performed by Mohammed Rafi, through Agoraphone, with music supervisor Beth Urdang.
Post production was done at The Mill, London, by Flame artist Jay Bandlish, 3D artist David Lawson, colorist Adam Scott, and producer Paul Schleicher.